Faculty

Dr. Arindam Das

Ph.D. Program Director - Language & Literature

Department of Language & Literature

Dr. Arindam Das holds a Ph.D. in English from Vidyasagar University, West Bengal. He is a Critical Business Culture and Communication specialist with 18 years of experience, and his research interests are as diverse as Critical Communication Studies, Critical Marketing Studies, Consumer Culture Theory & Global South, Consumer Well-being, Macromarketing, Critical Advertising Studies, Critical Organizational Studies, Post/decolonial Discourses, and Literary Criticism & Theory.

Dr. Das is also an MDP expert on Communication Skills, Negotiation Skills, Aesthetic Leadership, Corporate Report Writing, Presentation Skills, Storytelling for Leadership and Branding.

Awards and Recognitions
  • Recipient of the “Australia India Council Australian Studies Fellowship” in 2010-11. As a part of the program, he was a Fellow at the University of New South Wales, Sydney; Monash University, Melbourne; University of South Australia, Adelaide; University of Queensland, Brisbane and Australian National University, Canberra.
  • Nominated and fully funded by Monash University, Melbourne to represent the Indian academia doing research in Australian studies and deliver a paper at the first world conference in Australian Studies at Monash University, Prato Centre, Italy (September 2010).
  • Two of his critical works in Australian literature have been paraphrased, reviewed, and highly recommended in YWES (a qualitative narrative bibliographical review) (2016) Volume. 96.1, 2017 (The Year's Work in English Studies, Oxford University Press, UK).

Journal Articles:

Select Book Chapters:

  • Das, Arindam. (2022). “Possibilities through ‘Strategic Essentialism’: Adani TNC and Protest and Negotiation Discourses in Australia,” Transnational Spaces of India and Australia. eds. Paul Sharrad and Deb Narayan Bandyopadhyay. Cham (Switzerland): Palgrave Macmillan. 87-104. https://www.springerprofessional.de/en/possibilities-through-strategic-essentialism-adani-tnc-and-prote/20093828.
  • Das, Arindam. "Permission to Narrate”: Colonialism, Anti-colonialism, Postcolonialism and Organizational Nostalgia," Critical Organization Studies: Focus South Asia. eds. Gavin Jack and Nimruji Prasad J. Springer Nature. (Accepted).
  • Das, Arindam and Chanda, Debojoy. "To Trust or Not to Trust Cybots: Ethical Dilemmas in Posthuman Organization." New Horizons for Industry 4.0 in Modern Business. eds. Anand Nyyar, et al. [WoS, IEEE, Scopus] (Accepted).
  • Das, Arindam. (2021). “From Asansol to Sydney: Terry Morris, Microhistory and Hybrid Identity,” Anglo-Indian Identity: Past and Present. eds. Robyn Andrews and Merin Simi Raj. Cham (Switzerland): Palgrave Macmillan. 231-50. https://link.springer.com/chapter/10.1007/978-3-030-64458-1_10
  • Das, Arindam. (2016). “ ‘Wreck/Con/Silly/Nation’: ‘Mimicry,’ ‘Strategic Essentialism,’ and the ‘Friendly Frontier’ of Scott’s That Deadman Dance,” A Critical Companion to Kim Scott. ed. Belinda Wheeler. New York: Camden House/Boydell and Brewer, 61-73.
  • Das, Arindam. (2014). “‘Ethnonationalism’, ‘Strategic Essentialism’ and Aboriginal Identity Formation: Corroboree as Case Study,” Globalisation: Australian-Asian Perspectives. eds. Cynthia vanden Driesen and T. Vijay Kumar. New Delhi: Atlantic Publishers and Distributors, 215-229.
  • Das, Arindam. (2011). “Bollywood in Australian Style: Re-imagining the Nation’s Multiculturalism through Silver Screen,” Landscape, Place and Culture: Linkages between Australia and India. Eds. Deb Narayan Bandyopadhyay, Paul Brown and Christopher Conti. Newcastle upon Tyne: Cambridge Scholars Press, 160-75.

Other Publications:

Newspaper Articles:

  • “AI can’t Completely Rule out Human Cognition,” Deccan Herald. 08 April 2019
  •  “Management’s Soft Angle,” The Tribune. 10 April 2019
  • “Soft Skills to the Rescue.” The Pioneer. 17 April 2019 “Law in the Age of Artificial Intelligence,” Business World: Education. 20 April 2019
  • “Law in the Age of Artificial Intelligence,” Business World: Education. 20 April 2019

Book Publication:

  • Postcolonial Marketing Communication. eds. Arindam Das, Ozlem Sandikci Turkdogan; Himadri Roy Chaudhuri. (proposal accepted by Springer Nature).

Journal Editorial Work:

  • Guest Co-Editor of Special Issue (“Pandemics and Consumer Well-being”) in the Journal of Consumer Affairs. (Wiley Online Library; Impact Factor 1.733; Scopus Q1, ABDC A, WoS indexed)
  • Guest Co-Editor of Special Issue (“Consumption Culture and Sustainability Discourses”) Sustainability (MDPI; Impact Factor 2.37, Scopus Q1, ABDC N/A, WoS indexed)
  • Guest Co-Editor of Special Issue on “Communication in Global Crises: Critical Discourses on Consumption, Culture, Power, and Resistance” in the Journal Consumption, Markets and Culture (Taylor & Francis; Impact Factor 1.516, Scopus Q1, ABDC B, WoS indexed)

Guest Editor in Journals:

  • Guest Co-Editor of Special Issue (“Pandemics and Consumer Well-being”) in the Journal of Consumer Affairs. (Wiley Online Library; Impact Factor 2.131; Scopus Q1, ABDC A, WoS indexed)
  •  Guest Co-Editor of Special Issue (“Consumption Culture and Sustainability Discourses”) Sustainability (MDPI; Impact Factor 3.251, Scopus Q1, ABDC N/A, WoS indexed)
  • Guest Co-Editor of Special Issue on "Communication in Global Crises: Critical Discourses on Consumption, Culture, Power, and Resistance" in the Journal Consumption, Markets and Culture (Taylor & Francis; Impact Factor 2.873, Scopus Q1, ABDC B, WoS indexed)

FDPs and Workshops Conducted:

  • Resource Person at a Two-day Workshop on English Communicative Skills for English Teachers from across the Eastern Region of India at Jawahar Navodaya Vidyalay, Durgapur (2011). 
  • Resource Person at a One-Day Workshop on “Writing Skills for Academic Excellence” at Bankura University, July 2015.
  • Sole Resource Person at one-day Faculty Development Programme on Qualitative Research Methods in Management Studies conducted at CMS Business School, Jain University, Bangalore, 21/06/2019
  • Resource Person at UGC-Refresher Course organized by Dept. of English, Madras University. Topic: "Culinary Consumption Culture, Identity and Hybridity" (2020)

Select Conference Proceedings

  • Das, Arindam, Himadri Roy Chaudhuri, and Apoorv Khare. (2018). “The Middle Class and the Market: Imagery Rhetoric from Colonial to Nehruvian India,” 43rd Macromarketing Conference, Leipzig, Germany. (International)
  • Das, Arindam, Frithiof Sevenson, Markus Arthur Launer and Himadri Roy Chaudhuri. (2020). “Decision Making Style and Trusting Stance at Workplace: A Socio-Cultural Approach,” Communities in New Media: From Hybrid Realities to Hybrid Communities Proceedings of 23rd Conference GeNeMe, Dresden, Germany. 217-225. (International; Scopus indexed)
  •  Das, Arindam. (2020)."Posthuman Organizations and Digital Trust," Conference Proceedings of 4th Service Management Congress, Ostfalia University of Applied Sciences, Suderburg, Germany. 51-58.

Select Conference Presentations

  • (2021) “Deconstructing Digital Trust: Possibilities of Post-i4.0,” 5th International Online Service Management Congress. Ostfalia University of Applied Sciences, Germany.
  • Das, Arindam; Fowler, Jie G; Ekici, Ahmet; and Roy Chaudhuri, Himadri. (2021). "Ethnonationalism in the Marketplace: An Ethnographic Study on Tibetan Refugee-run Business in India," 1st Global Macromarketing Conference.
  • Das, Arindam. (2018). "Legitimization of Environmental Exploitation: Developmental Discourses in Indian/Australia Corporate Storytelling," Indian Association for Study of Australia (Eastern Region), Australian National University and Wollongong University.
  • Das, Arindam. (2018) “Chutney Mary: Rethinking Identity through their Culinary Consumption Culture," Dept. of Humanities and Social Science, IIT, Madras.
  • Das, Arindam. (2015). “Postnational Satire: Honest Government Ads and Incredulity unto the Grand Discourses of Australian Nation-State," Indian Association for the Study of Australia, Eastern Region & Wollongong University, Australia.
  • Das, Arindam. (2010). "Commodifying the Classical: Re-visioning Sanskritized Culture in Australia," Indian Association for the Study of Australia (Eastern Region), Australian Government, Australia India Council and Monash University, Melbourne.
  • Das, Arindam. (2010). "Translating Indianness to Ausiness: Building the Multicultural Nation through Bollywood," Monash University Prato Centre, Italy.