Faculty
Dr. Anurag Shukla
Associate Professor
Alliance School of Business
Dr. Anurag Shukla holds a Ph.D. in Behavioral Finance Area from Dr. A.P.J. Abdul Kalam Technical University (State Technical University), Uttar Pradesh. He brings over 15 years of academic and industry experience, including his work as a derivatives trader at the Chicago Mercantile Exchange (CME Group).
He has authored 27 research publications in reputed national and international journals, including 15 papers indexed in Scopus and Web of Science. His Harvard Business case study, “Demerger of Jio Financial Services from Reliance Industries: A Strategic Shift?”, is published by Ivey Publishing, London, and available through Harvard Business Publishing.
Dr. Shukla’s areas of expertise include Behavioral Finance and Investment Psychology, Artificial Intelligence and Risk Management in Financial Institutions, FinTech and Digital Currencies, and Financial Crime Analytics and Fraud Detection.
He has presented research papers at leading conferences organized by IITs, IIMs, IEEE, and Springer, and served as Session Chair at the International Conference on Financial Markets at IIT Kanpur.
He has also undertaken a consulting assignment in financial management with TZi Solutions Pvt. Ltd., contributing to sustainable business growth strategies.
Before joining Alliance University, he was associated with Sir Padampat Singhania University (JK Cement Group Initiative), Udaipur as Assistant Professor and Academic Coordinator and PSIT, Kanpur as Assistant Professor and Controller of Examination.
- Shukla, A. (2024). Demerger of Jio Financial Services from Reliance Industries: A Strategic Shift?
Ivey Publishing, London.
Available via Harvard Business Publishing.
DOI: https://www.iveypublishing.ca/s/product/demerger-of-jio-financial-services-from-reliance-industries-a-strategic-shift/01tOF000006TnJeYAK
Indexing: Harvard Business Publishing - Shukla, A. & Kashni, T. (2025). Bibliometric Analysis of Banking Frauds and Scams Literature.
Journal of Financial Crime, 32(3), 729–750.
DOI: https://doi.org/10.1108/JFC-08-2024-0252
Indexing: Scopus, ABDC?B, Q1 - Shukla, A., Dadhich, M., Vaya, D. & Goel, A. (2024). Impact of Behavioral Biases on Investors’ Stock Trading Decisions: A Comprehensive Quantitative Analysis.
Indian Journal of Science and Technology, 17(8), 670–678.
DOI: https://doi.org/10.17485/IJST/v17i8.2845
Indexing: Web of Science - Shukla, A., Rushdi, N.J. & Katiyar, R.C. (2020). Impact of Behavioral Biases on Investment Decisions: A Systematic Review.
International Journal of Management, 11(4), 68–76.
Indexing: Scopus - Kashni, T., Shukla, A., Dadwal, N. & Dadhich, M. (2024). Transformative Influence: AI's Application in Improving Risk Prevention and Management in Banking Institutions.
In Communications in Computer and Information Science, Springer, pp.?262–279.
DOI: https://doi.org/10.1007/978-3-031-86293-9_19
Indexing: Scopus - Dadhich, M., Shukla, A., Pahwa, M.S. & Mathur, A. (2023). Decentralized Disruptive Crypto Landscape: How Digital Currencies Are Shaking up Finance?
In Communications in Computer and Information Science, Springer, pp.?268–282.
DOI: https://doi.org/10.1007/978-3-031-59107-5_18
Indexing: Scopus - Sushma & Shukla, A. (2025). Associability Between Overconfidence Bias and Financial Risk Tolerance with Reference to North India.
In Managing Sustainable Business: ICT and Energy Issues of SDGs, pp.?201–216.
Indexing: Scopus - Bhati, S., Dadhich, M., Shrimali, D., Shukla, A., Jaiyawala, Y. & Hiran, K.K. (2024). Demystifying E?Governance and Digital Economy for Sustainable Development: A Comprehensive SEM Analysis.
In IEEE Conference on Trends in Quantum Computing and Emerging Business Technologies, pp.?1–5.
DOI:10.1109/TQCEBT59414.2024.10545097
Indexing: Scopus - Bhati, S., Dadhich, M., Bhasker, A.A., Hiran, K.K., Sharma, R. & Shukla, A. (2023). Quantifying Contemporary Enablers in Achieving E?Governance for Sustainable Techno?Societal Development: A High Directive SEM Analysis.
In IEEE ETNCC Conference, pp.?157–162.
DOI: https://doi.org/10.1109/ETNCC59188.2023.10284979
Indexing: Scopus
- Appointed as Co-Guide for a research project at the University of South Florida (Sarasota-Manatee Campus) (2024)
- Consultancy for TZi Solutions Private Limited, Ghaziabad. (2024).
- Worked as Academic Coordinator, School of Management, SPSU, Udaipur (Expertise in the field of educational innovation and curriculum development).
- International Conference on Innovative Computing and Communication (ICICC?2025), Shaheed Sukhdev College of Business Studies, University of Delhi, in collaboration with NIT Patna and University of Valladolid, Spain
- International Conference on Advancements in Smart Computing and Information Security (ASCIS?2024), Marwadi University, Gujarat
- International Finance and Accounting Conference, IIM Jammu (8–9 September 2023)
- International Conference on Management Research and Cases, SPSU, Udaipur (12–13 May 2023)
- 3rd International Conference on Recent Advances in Management and Technology, Invertis University (8–9 January 2021)
- 7th PAN IIM World Management Conference, IIM Rohtak (12–14 December 2019)
- International Conference on Financial Markets & Corporate Finance, IIT Kanpur (12–14 July 2018)
- International Conference on Financial Markets & Corporate Finance, IIT Kharagpur (7–8 July 2017)
- National Conference on The Next Normal: Building Agile, Sustainable, Tech?enabled Organizations, IILM Lucknow (20 May 2022)
- National Conference on Creativity and Sustainability, Chimanbhai Patel Institute of Management and Research, Gujarat (14 March 2020)
- National Conference on Sustainable Business Management Practices, PSIT Kanpur (8–9 March 2019)
- National Conference on Knowledge and Innovation for Sustainable Growth, IILM Lucknow (29 April 2018)
