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Bachelor of Business Administration (Honours) - BBA (Hons.)

Overview

The course is aimed at preparing young graduates to take up challenging careers and equips them with required skill sets such as analytical, decision-making, social and technological skills. It is designed to ensure holistic development in graduates thus enabling them to succeed as professionals, while at the same time find fulfilment in their personal lives. The overall objective of the course is to prepare young professionals to be responsible and responsive to the demands of society in an ever-changing environment.

ACCA Program

ACCA - Association of Chartered Certified Accountants, UK formed in 1904, is the global professional accounting with presence in more than 180 countries and recognized all over the world. An ACCA qualified person has been recognized as a Chartered Accountant and can easily build careers in different positions like Auditor, Financial Manager, Accountant, Corporate Consultant and much more. There is total thirteen (13) papers and the modules of ACCA has been named as: knowledge, skills, essential and operational. The international students choose ACCA because of it help them to get a job easily after the completion of their studies.

The ACCA qualification covers all areas of business, from financial statements, management accounting, business taxation & law to audit and business ethics - it is an all-in-one qualification. The ACCA’s curriculum is globally relevant and industry relevant which makes it a great platform for students to build their career in accounts and finance. As a globally recognized course and updated/Industry relevant content, ACCA qualification is a great way to build a career in Accounts and finance. Students can pursue this along with their graduation. Its flexible examination scheme makes this qualification more attractive.

CMA Program

Certified Management Accountant (CMA) is the highest level of certification in management accounting awarded by the Institute of Management Accountants (IMA), USA. The US CMA Course is globally recognized, advanced-level credential appropriate for accountants and financial professionals in the business. Management Accountants play a vital in the financial health of an organization by making critical decisions, safeguarding a company’s integrity, and work towards business sustainability. The IMA delivers professional CMA course in 150 countries and has built a strong network of 140,000+ members and has a legacy of more than 100 years. IMA is one of the largest and most respected associations for Management Accounting professionals.

US CMA gives you the decisions making authority in an organization thus making a place for you among the leaders and business drivers. US CMA provides you international recognition and open doors to career opportunities after achieving success just two parts examinations.

Duration

Four Years / Eight Semesters

The course aims at

  • Enabling students to acquire contemporary management ideas and concepts
  • Developing the ability of students to apply such concepts to practical situations
  • Providing a comprehensive learning experience, designed to educate the students about global business practices
  • Facilitating learning through complementary networks of students, faculty and industry professionals
Commence of the course

July 2021


Course Duration

4 Years


Mode of Study

Full Time Course

Eligibility


10+2 from recognized Board / Council with minimum 50% marks.

A relaxation of 5% marks or its equivalent grade may be allowed for those belonging to SC / ST.


Key Features

Industry designed curriculum with corporate and social relevance.

State-of-the-art infrastructure enabled with latest technology.

A strong base of highly accomplished faculty.

Interaction with industry leaders, practitioners and professionals.

Scholarships available to meritorious students.

Additional courses offered to enhance managerial skills.

Industry centered assignments in leading companies.

Pedagogy

Students differ in their individual learning styles, and each student possesses a unique combination of multiple intelligences. Our integrated teaching methodology encourages and stimulates critical thinking, leadership qualities and entrepreneurial spirit. With a student-centric approach that includes active learning, inquiry, experiential learning and co-operative activities, we focus on integration of knowledge with a development of problem solving and performance skills in our graduates enabling them to thrive in their areas of interest.

Programme Structure

Semester Horizontal Subject Title
Semester I General Management English Language Phase A
Business English and Communication
Fundamentals of Management
Managerial Mathematics
Managerial Economics
Semester II General Management English Language Phase B
Environmental Science
Statistics for Managerial Decisions
Macroeconomics for Business
Managerial Ethics and Corporate Social Responsibility
Disaster Management*
Semester III General Management Global Business Management
Data Analytics Introduction to Contemporary Programming Language
Semester IV General Management Business Law
Entrepreneurship Development
Indian constitution*
Data Analytics Business Analytics & Data Visualization
Semester V General Management Business Strategy
Business Research Methods
Semester VI General Management Intellectual Property Rights
Family Business Management
Semester Area Subject Title
Semester I Marketing Marketing Management
Finance Fundamentals of Accounting
HRM Human Resource Management
Semester II Marketing Marketing of Services
Finance Financial Accounting
HRM Organizational Behavior
Semester III Operations Management Operations Research
Operations Management
Marketing Marketing Strategy
Finance Corporate Accounting
Semester IV Finance Financial Management
Cost Accounting
Operations Management Spreadsheet Modeling
Supply Chain Management
Semester V Finance Management Accounting
Fiscal Policy and Tax Management
Semester VI   Industry Internship Program
Finance Law and Practice of Banking and Insurance
Operations Management Management Information Systems
Area Subject Title
Marketing Consumer Behavior
Sales and Distribution Management
Product and Brand Management
Finance Financial Markets and Services
Investment Analysis and Portfolio Management
Financial Statement Analysis
HRM Recruitment and Selection
Human Resource Development
Performance Appraisal
Operations Management Project and Service Management
Lean Operations and Total Quality Management
Innovation and Emerging Trends in Technology
International Business EXIM Trade
Global Marketing Management
Intercultural Human Resource Management
E-Commerce and Digital Marketing Digital Marketing
E-Commece Management
Product and Brand Management

 

Area Subject Title
Marketing Integrated Marketing Communication
Retail Management
Finance International Financial Management
Strategic Financial Management
HRM Industrial Relations and Labor Laws
International Human Resource Management
Corporate Leadership and Organization Development
Operations Management Business Analytics and Intelligence
Green Energy and Sustainable Operations
International Business International Business Finance
International Business Law
E-Commerce and Digital Marketing Integrated Marketing Communication
E-Commerce Channels

 

  • Business and Sustainable Development
  • Consumer Protection Act -1986: Part-4
  • Innovation, Business Models and Entrepreneurship
  • Sustainability Science
  • Introduction to IT

Principal Subjects

  • Disaster Management - Sem II
  • Indian Constitution - Sem IV

Note: An elective specialization stream is offered in the BBA (Hons.) course only if a minimum number of students enroll for the specialization.

Attendance Requirement

  • Classroom attendance is a compulsory component of the course, and students are expected to attend all scheduled classes.
  • Students are required to maintain a minimum of 75 percent attendance in every single subject of a particular semester, failing which students will not be permitted to appear for the Semester End Examination.
Semester Area Subject Title Category
Semester I General Management English - I AEC
Principles and Practices of Management Major (Core)
Multidisciplinary - 1 Multidisciplinary
Multidisciplinary - 2
Finance & Accounting Skill Enhancement - 1 SEC
General Management Value Added Course - 2 VAC
Operations Management Value Added Course - 1
Semester II General Management English - II AEC
Finance & Accounting Fundamentals of Accounting Major (Core)
Human Resource Management Organisational Behaviour
General Management Value Added Course - 3 VAC
Multidisciplinary - 3 Multidisciplinary
Operations Management Skill Enhancement - 2 SEC
Semester III General Management Economic Theory Major (Core)
Operations Management Production and Operations Management
Finance & Accounting Financial Accounting
Marketing Marketing Management
General Management Value Added course - 4 VAC
Skill Enhancement - 3 SEC
Semester IV Finance & Accounting Financial Management Major (Core)
Operations Management Design Thinking
Human Resource Management Human Resource Management
Marketing Minor Vocational - 1 Minor - VOC
Consumer Behavior Major (Core)
Semester V Area Internship Internship
General Management Entrepreneurship & Startup Ecosystem Major (Core)
Business Strategy
Finance & Accounting Cost & Management Accounting
Electives Minor Vocational - 2 Minor - VOC
Elective - 1 Minor
Semester VI Law Business & Corporate Law Major (Core)
General Management Family Business Management
Electives Elective - 2 Minor
Electives - 3
Operations Management Minor Vocational - 3 Minor - VOC
Semester VII General Management Advanced Statistics Major (Core)
Research Methodology
Literature Review (CIS)
Electives Elective - 4 Minor
Electives - 5
Semester VIII General Management Business Ethics & Corporate Governance Major (Core)
Operations Management MIS
  Dissertation / 3 Major (Core) papers of 4 credits each Dissertation
Multidisciplinary Courses
These courses are intended to broaden the intellectual experience and form part of liberal arts and Science education.
  • Indian Political System
  • Psychology for Managers
  • Indian Sociological Tradition
  • Sociology for Business: Examining Social Structures and Processes in Organizations
  • Politics and Governance in India: Issues, Institutions, and Challenges
  • Economics for Business Managers
  • Business mathematics and Statistics
Skill Enhancement Courses - SEC
These courses are aimed at imparting practical skills, hands-on training, soft skills, etc., to enhance the employability of students. The goal of value-added courses is to help students develop a diverse set of skills and knowledge that can enhance their academic and professional prospects.
  • Negotiation Skills for young managers
  • Banking and Financial Literacy
  • Spreadsheet Modelling
  • Effective use of Social media for networking and job hunting
  • Effective office Management
  • Softskills
Value Added Courses - VAC
Value-added courses supplement a student's academic curriculum and provide additional skills and knowledge that are beneficial in their future careers. These courses also help students to improve mental, physical and emotional well-being. In addition, these courses help students understand the complex relationships between humans and the dynamic environment.
  • Digital Fluency
  • Environmental science and Sustainable Development
  • Indian Business Environment
  • Health and Wellness
  • Foreign Languages
  • Sports and Physical Wellbeing
  • Yoga Education
Minor – Vocational Courses: Minor - VOC
Vocational Education and Training will form an integral part of the undergraduate program to impart skills along with theory and practical. A minimum of 12 credits will be allotted to the 'Minor' stream relating to Vocational Education and Training and these can be related to the major or minor discipline or choice of the student.
  • Digital Marketing
  • Hospitality and Tourism Management
  • Personal selling & salesmanship
  • Data analysis and visualization using JMP/Power BI
  • Accounting using Tally
Area Subject Title
Marketing Marketing of Services
Product and Brand Management
Sales and Distribution Management
Integrated Marketing Communications
Retail Management
Finance Financial Markets and Services
Financial Statement Analysis
Security Analysis and Portfolio Management
International Financial Management
Strategic Financial Management
Human Resource Management Corporate Leadership and Organization Development
Human Resource Development
Labour Laws and Welfare
Industrial Relations Management
International Human Resource Management
Information System & Operations Management Innovation and Emerging Trends in Technology
Lean Operations and Total Quality Management
Project and Service Management
Business Analytics & Intelligence
Green Energy and Sustainable Operations
International Business EXIM Trade
Global Marketing Management
Intercultural Human Resource Management
International Business Finance
International Business Law
E-Commerce and Digital Marketing Social Media Marketing & Digital Ecosystem
E-Commece Management
Product and Brand Management
Integrated Marketing Communication
E-Commerce Channels
Attendance Requirement

Classroom attendance is a compulsory component of the course, and students are expected to attend all scheduled classes.

Students are required to maintain a minimum of 75 percent attendance in every single subject of a particular semester, failing which students will not be permitted to appear for the Semester End Examination.

Industry Internship Program

Students enrolled in the Bachelor of Business Administration (Honours) will intern at reputed companies and across key industry sectors to gain direct experience through a field-based assignment. The Industry Internship Program offers academic and professional value addition to a student's learning experience.

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