Professor of Practice

Mr. Vineet Singh
Professor of Practice
Alliance School of Business
Vineet Singh is a globally recognized Chief Marketing Officer and enterprise growth strategist with over 18 years of leadership experience across IT, Retail, HRTech, Healthcare, and Digital Transformation sectors. Known for his data-driven, innovation-first approach, Vineet has successfully led global go-to-market (GTM) strategies, digital transformations, and AI-driven customer engagement programs, delivering over $950 million in ROI and influencing more than $3.5 billion in cumulative revenue for clients and partners worldwide.
Earlier serving as an advisor at Carbun Labs, he guided nanotech innovations in cancer biosensors. In his recent role as Chief Product Marketing Officer at Tefologic Inc., he spearheaded AI-led adoption strategies across APAC and LATAM, achieving over 60% increase in product adoption.
At Mercer Mettl (Marsh & McLennan), he served as CMO, overseeing marketing operations across APAC, LATAM, Middle East, and India. His leadership resulted in an 85 million USD pipeline in three quarters and consistent 55% QoQ pipeline growth by deploying GTM strategies for HRTech products, ABM segmentation, and strategic partnerships.
Previously, as CTO at Theorem Inc., he built and led the Automation Center of Excellence, driving over $150 million in revenue pipeline through AI, programmatic advertising, and marketing automation. He also led the Digital Marketing & AdTech verticals, achieving 150% growth and delivering real-time bidding (RTB) platforms.
As the Founder and CGO of CopperBridge Media, he led integrated digital marketing and programmatic media strategy for global clients, enabling two e-commerce businesses to surpass $80 million in sales within 18 months.
Vineet began his career with Ford in Detroit, where he led digital transformation projects in healthcare IT with a $35 million divisional budget.
His strategic contributions have benefited renowned brands like Amazon A9, National Geographic, Hotstar, Hilton, Nokia, Van Heusen, and Omnicom, delivering impact across campaign strategy, loyalty programs, content syndication, and multilingual SEO.
With over 35 successful GTM product launches and five P&L mandates, Vineet is distinguished as one of Asia’s top Chief Growth Officers, leveraging AI, data analytics, and marketing automation to drive scalable, sustainable growth across diverse markets.