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Bachelor of Design (B. Des.)

Overview

Design refers to a set of theoretical and practical approaches that focus on the interaction between "users" and their environments. Designers approach all kinds of problems with the goal of providing meaningful and relevant experiences to users who are treated holistically, as individuals with material and emotional needs. By expressing, reflecting, and even forming cultural norms, design instils meaning in our daily lives rather than simply creating functional objects. Its disruptive thinking is essential for driving innovation in areas such as developing business strategies, creating virtual environments, crafting digital interfaces, improving manufacturing quality and sustainability, and building service systems.

Informed by this idea of design as a ground-breaking discipline directed at innovation, the Bachelor of Design at Alliance University will help students develop creative and critical thinking skills. Students will accomplish this by producing work that reflects on human experience and responds to global challenges. With a wide range of courses available at Alliance School of Liberal Arts — from social sciences and liberal arts to media and management — and guided by expert faculty, you will elevate your design mindset.

By emphasising humanity and culture, the Bachelor of Design contributes to Alliance University’s mission of serving society and promoting global outlook. Students will be focusing on and engaging with critical contemporary issues while being challenged by project-based learning. Students will benefit from extensive collaboration with leading national and international companies in building a better world.

Duration

B. Des. (Regular): Four Years / Eight Semesters

B. Des. (Lateral): Three Years / Six Semesters

Commence of the course


Course Duration


Mode of Study

Eligibility


10+2 from recognized Board / Council with minimum 50% marks.

A relaxation of 5% marks or its equivalent grade may be allowed for those belonging to SC / ST.


Programme Structure

Specializations

Semester III
  • Advanced Graphic Design
  • Print Making
  • Product Photography and Studio Lighting
  • Design Studio 1
  • Cross Elective 1
  • Skill Enhancement 1
  • Extra-Curricular 1
  • Environmental Science
Semester IV
  • Publication Design
  • Branding and Identity Design
  • Type Design
  • Design Studio 2
  • Cross Elective 2
  • Skill Enhancement 2
  • Extra-Curricular 2
  • Indian Constitution
Semester V
  • Graphic Narratives
  • Way Finding and Signages
  • Documentary Photography
  • Design Studio 3
  • Cross Elective 3
  • Skill Enhancement 3
  • Extra-Curricular 3
  • Disaster Management
Semester VI
  • Spatial Design
  • Product Graphics and Packaging
  • Contemporary Photography
  • Design Studio 4
  • Cross Elective 4
  • Skill Enhancement 4
  • Extra-Curricular 4
Semester VII
  • Industry Internship Program
Semester VIII
  • Design Portfolio and Project
Semester III
  • Forum Language
  • Introduction to Product Design
  • Materials and Design
  • Design Studio 1
  • Cross Elective 1
  • Skill Enhancement 1
  • Extra-Curricular 1
  • Environmental Science
Semester IV
  • Embodiments Design
  • Introduction to Ergonomics
  • Product Analysis and Functional Design
  • Design Studio 2
  • Cross Elective 2
  • Skill Enhancement 2
  • Extra-Curricular 2
  • Indian Constitution
Semester V
  • Life Cycle Analysis
  • Product Manufacturing Process
  • Product Photograph
  • Design Studio 3
  • Cross Elective 3
  • Skill Enhancement 3
  • Extra-Curricular 3
  • Disaster Management
Semester VI
  • Applied Ergonomics
  • Furniture Design
  • Product Representation Techniques
  • Design Studio 4
  • Cross Elective 4
  • Skill Enhancement 4
  • Extra-Curricular 4
Semester VII
  • Industry Internship Program
Semester VIII
  • Design Portfolio and Project
Semester III
  • Web and Interaction
  • UI and UX
  • Visual Aesthetics
  • Design Studio 1
  • Cross Elective 1
  • Skill Enhancement 1
  • Extra-Curricular 1
  • Environmental Science
Semester IV
  • Creative Coding
  • Digital Story Telling
  • Digital Heritage
  • Design Studio 2
  • Cross Elective 2
  • Skill Enhancement 2
  • Extra-Curricular 2
  • Indian Constitution
Semester V
  • Game Design
  • Tangible Computing
  • Service Design
  • Design Studio 3
  • Cross Elective 3
  • Skill Enhancement 3
  • Extra-Curricular 3
  • Disaster Management
Semester VI
  • Virtual Environments for Design
  • Participatory Design
  • Design Studio 4
  • Cross Elective 4
  • Skill Enhancement 4
  • Extra-Curricular 4
Semester VII
  • Industry Internship Program
Semester VIII
  • Design Portfolio and Project
Semester III
  • Working Drawing
  • Details and Construction
  • Interior Design - Small Spaces (life sight)
  • Interior Services - I  (Lighting and ventilation )
  • CAD in interiors - I
  • Vaasthu Shastra
  • Environmental studies
  • Digital Fluency
Semester IV
  • Interior Services - II (HVAC , Plumbing)
  • CAD in interiors - II
  • Textiles and Crafts In Interiors
  • Interior Design - Residence
  • Model making
  • Indian Constitution
  • Physical Education
Semester V
  • Furniture Design
  • CAD in interiors - III
  • Interior Design -  Commercial
  • Interior Services - III (Accoustics)
  • Space planning and Design
  • Automation in Interiors
  • Personality Development
Semester VI
  • Construction Management (Estimation and costing)
  • Sustainability in Interiors
  • Entrepreneurship and Professional Practices
  • Design Project - System thinking + Design
  • Special design
  • Retailing in interiors
  • Live Project - interiors
Semester VII
  • Urban design
  • Research Methods
  • AI Study in Interiors
  • Internship
Semester VIII
  • Graduation Research Project
Semester III
  • Elements of Film Making and Story Boarding
  • Script Writing
  • Character Design
  • Design Studio 1
  • Cross Elective 1
  • Skill Enhancement 1
  • Extra-Curricular 1
  • Environmental Science
Semester IV
  • Animation Design
  • Sound Design
  • Film Editing
  • Design Studio 2
  • Cross Elective 2
  • Skill Enhancement 2
  • Extra-Curricular 2
  • Indian Constitution
Semester V
  • Animatics
  • Motion Graphics
  • Film Making
  • Design Studio 3
  • Cross Elective 3
  • Skill Enhancement 3
  • Extra-Curricular 3
  • Disaster Management
Semester VI
  • Documentary Film Making
  • Visual Effects
  • Experimental Animation
  • Design Studio 4
  • Cross Elective 4
  • Skill Enhancement 4
  • Extra-Curricular 4
Semester VII
  • Industry Internship Program
Semester VIII
  • Design Portfolio and Project
Semester III
  • Fibre Science
  • History of World Fashion
  • Pattern and Apparel Making
  • Design Studio 1
  • Cross Elective 1
  • Skill Enhancement 1
  • Extra-Curricular 1
  • Environmental Science
Semester IV
  • Fashion Drawing and Illustrations
  • Draping Designs
  • Fashion Styling and Rendering
  • Design Studio 2
  • Cross Elective 2
  • Skill Enhancement 2
  • Extra-Curricular 2
  • Indian Constitution
Semester V
  • Apparel Manufacturing and Quality Assurance
  • Contemporary Trends in Fashion
  • Couture Design
  • Design Studio 3
  • Cross Elective 3
  • Skill Enhancement 3
  • Extra-Curricular 3
  • Disaster Management
Semester VI
  • Bespoke Fashion
  • Fashion Product Development
  • Fashion Accessories
  • Design Studio 4
  • Cross Elective 4
  • Skill Enhancement 4
  • Extra-Curricular 4
Semester VII
  • Industry Internship Program
Semester VIII
  • Design Portfolio and Project

The foundation year applies to all the Design course students who will go on to any major. Students declare their major and minor in their second year, based on the foundational electives that they choose and perform well in. If the major is Design, students may in a given semester have the option of choosing between “India under the British”, and many more for a given slot.

Career Opportunities

Brand house opportunities such as Retail Merchandiser, Visual Merchandiser, Fashion Marketing, Fashion Consultant, Fashion Customer Support.

Buying house opportunities such as Merchandiser, Color Technologist, Fit Technician, Costing Merchandiser, Quality Engineer, Materials Manager, Accessory Developer, Fabric Sourcing Executive.

Export house opportunities such as Sourcing Executive, Pattern Making Technician, Quality Engineer, Production Engineer, Industrial Engineer, Merchandiser, Costing Merchandiser, Factory Manager.

  • Advertising Agencies
  • Animation Design Houses
  • Architecture & Interior Design
  • Automotive Industry
  • Brand Design Agencies
  • Commercial & Public Art
  • Concept creation & Blogging
  • Design Houses
  • Digital & Drone Journalism
  • Digital and New Media
  • E-commerce
  • Education & Research
  • Edutainment
  • Electronic & Appliances Design
  • Entertainment & Media Management
  • Environmental & Sustainable Design
  • Event & Fashion Photography
  • Event Planning & Promotion
  • Exhibition & Museum Design
  • Fashion & Lifestyle Accessory Design
  • Fashion Industry
  • Fashion Startups
  • Film & Television Industry
  • Game & Toy Design
  • Game Design Studios
  • Garment Manufacturer
  • Illustration & Fine Arts
  • Industrial & Furniture Design
  • Jewellery & Accessory Design
  • Mass Communication & Design
  • Media & Broadcasting Industry
  • Media Agencies
  • Motion Graphics
  • Museum & Galary Curation
  • Music & Entertainment
  • OTT Platforms
  • Photojournalism
  • Podcasting & Telecommunication
  • Post-production Houses
  • Pre-production & Set Design
  • Product & Industrial Design
  • Publication & Printing Sector
  • Publication Industry
  • Retail & Merchandizing
  • Robotic & Automation
  • Robotics & IoT
  • Simulation & Virtual Reality
  • Space & Landscape Design
  • Sports & Active wear Industry
  • Styling & Image Consultancy
  • Television Channels
  • Textile & Apparel Industry
  • Theatre & Performing Arts
  • UX Design Agencies
  • Web & Digital media
  • Writing & Narrative Design

Course Highlights

Through an innovative programme of project-based enquiry, studio-based learning and live projects, students will acquire a wide range of tools for creative practice, skills for material-making, understanding of design thinking, method, and innovation process.

Students will learn to express individual creative visions by bringing theory and practice of design elements to life.

Through intensive workshops organised by the school, students will inculcate professional design practices, develop originality, and acquire a universal understanding of craft.

Exposure to trade fairs, designer shows, and museum exhibitions will encourage students’ thinking through design, and develop artistic culture focusing on reimagining experiences and responding to the contemporary designs needs.

Intellectual engagement with artists and visiting professionals of the design industry will help familiarize students with disciplinary expertise of various markets.

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