Bachelor of Business Administration - BBA (Honours / Research)

Overview

Alliance University stands as a beacon of excellence in the realm of business education, propelled by its rich heritage and unwavering dedication to nurturing outstanding business leaders. As a premier business school boasting a rich legacy spanning over two decades, Alliance School of Business continues to forge a path of excellence, cultivating generations of business leaders distinguished by their exceptional ethics, exemplary leadership skills, astute critical thinking, empathetic outlook, and visionary mindset.

With its illustrious history, Alliance University's Bachelor of Business Administration (BBA) programme is thoughtfully crafted to establish a strong foundation in business among its students. The programme maintains a constant focus on delivering a curriculum that remains at the forefront of industry standards, ensuring that students are equipped with the latest knowledge and skills. This advanced curriculum is delivered by a cadre of highly accomplished and experienced faculty, who employ an immersive learning approach to create a dynamic and engaging educational experience.

To bridge the gap between academia and the real-world, the BBA programme at Alliance University actively engages students with regular industry interactions. These interactions take the form of insightful guest lectures, stimulating conferences, and enlightening industry visits. Such initiatives enable students to remain abreast of the ever-evolving business landscape, gaining practical insights into real-world scenarios and trends.

Beyond academic pursuits, the Alliance University community is characterized by its collective commitment to fostering the development of well-rounded professionals. This ethos permeates the learning environment and ensures that students are empowered to make informed decisions, communicate effectively, and become catalysts for positive change in the world of business and industry.

Course Duration

• Four Years (BBA Honours)

The course aims at

• Enabling students to acquire contemporary management ideas and concepts
• Developing the ability of students to apply such concepts to practical situations
• Providing a comprehensive learning experience, designed to educate the students about global business practices
• Facilitating learning through complementary networks of students, faculty and industry professionals

Course Pedagogy

Students differ in their individual learning styles, and each student possesses a unique combination of multiple intelligences. Our integrated teaching methodology nurtures a stimulating learning environment to encourage students to learn at higher levels. The delivery methodology is student-centered and includes active learning, inquiry, experiential learning, co-operative and participative learning activities. We focus on integration of knowledge, development of critical thinking, problem solving, and performance skills. Such a learning environment encourages the students to enjoy lessons, try out new things and to think creatively and independently. Our students thrive in a challenging academic atmosphere and enjoy the rich cultural life of the institute.