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Dr. Sukanya Kundu

Area Chair - Operations Management

Alliance School of Business

Dr. Sukanya Kundu holds a Ph.D. degree in Management. She holds the degree of Masters of Computer Applications and has completed a Post Graduate Diploma in Business Management. She has done her Bachelor’s degree in Economics.

Dr. Sukanya Kundu is an Associate Professor at Alliance School of Business, Alliance University, Bangalore, in the area of Systems and Operations Management. She is a former Assistant Professor of Faculty of Management Studies, Mody University of Technology and Science, Lakshmangarh, Rajasthan, in the Department of Systems. Prior to these assignments she served the Institute of Management Technology, Ghaziabad as a Faculty. She teaches subjects such as managing innovation and technology, software engineering and project management, operations management, ecommerce etc. She has six years of experience in the software industry as a Software Engineer in mainframe technology. The major functions carried out during her working period in industry are software testing, software maintenance, coding and debugging. She is proficient with statistical packages such as SPSS, AMOS and statistical techniques such as structure equation modelling, factor analysis, analysis of variance, linear regression etc.

She has great interest in the latest advancement in technologies and their applications in different areas human interaction. She is interested in inter disciplinary researches especially in the area of technology applications in banking, e-commerce, business process reengineering, consumer behavior, IT project management, information systems etc.

Research Paper Publications
  • ‘Reliability of the online payment process and its impact on online purchase behaviour’, published in the International Journal of Technology Marketing, Vol. 10, No. 4, 2015, ISSN: 1741-8798 (online); 1741-878X (print)
  • ‘social security - a social responsibility of the insurer’, published in the IRDAI journal Vol. XIV(7), 2015
  • ‘right to timely delivery of services in insurance business’, published in the IRDAI journal Vol. XIII(10), 2015
  • ‘Mediating impact of trust in the relationship between e-service quality & customer satisfaction in the context of internet banking’, published in the Euromed Journal of Business,Vol. 10 No. 1, 2015, pp. 21-46, ISSN: 1450-2194
  • ‘A scale for measuring Internet banking service quality: literature review and validation with Indian public sector banks’, published in the Journal of Electronic Commerce in Organizations, 12(3), 12-39, July-September 2014, ISSN: 1539-2937, EISSN: 1539-2929 (IGI Global Publication); DOI: 10.4018/jeco.2014070102
  • ‘A Study of Mobile Application Preferences of Youth And Future Scope’, published in the Journal of Marketing,Vol. 2 No. 3 April, 2014, ISSN 2348-0947
  • ‘Reasons of banking fraud – a case of Indian public sector banks’, published in the International Journal of Information Systems Management Research & Development, Vol. 4, Issue 1, Jun 2014, pp. 11-24, ISSN (P): 2250-236X; ISSN (E): 2319-4480, Impact Factor (JCC): 1.4174
  • ‘Customer loyalty towards Internet banking: some survey evidence for banks in India’, published in the IUP Journal of Bank Management, Vol. XIII No. 4, November 2014, pp. 37-50, ISSN 0972-6918.
  • ‘A comparative evaluation of customer perception and satisfaction of m-banking & i-banking’, published in the Journal of Transactional Management, 17(2), 2012, ISSN: 1547-5778 (print) / 1547-5786 (online). [Scopus indexed]
  • ‘E-banking process standardization - an evaluation of customer perception and satisfaction’, published in the WSEAS Transactions on Business and Economics, 9(1), 2012, ISSN (print): 1109-9526 E-ISSN: 2224-2899). [Scopus indexed]
  • ‘e-banking’ initiatives in Indian banks – A case of BPR Implementation’, published in the World Review of Entrepreneurship, Management and Sustainable Development, 7(2), 2011, ISSN: 1746-0573 (print), 1746-0581 (online). [Scopus indexed]
  • ‘Are online payment systems customer-centric? – a study on Indian Public Sector’, published in the International Journal of Technology Marketing, 5(4), 2010, (Online): 1741-8798 - ISSN (Print): 1741-878X.
  • ‘Communication Security and the Performance of Online Shopping – An Indian Perspective’, published in the JK Journal of Management & Technology, 2(1), pp 52-62, 2010, ISSN: 0975-0924.
  • ‘Challenges in Data Quality for Telecom Sector’, published in the Advances in Data Management (Macmillan advanced research series), pp. 56-61, India, 2009, ISBN: 978-0230-63760-3.
  • ‘Mobile banking usage intentions – a comparative study of public and private sector banks in India’, published in the Paradigm (Sage publication), ISSN : 09718907
Research Papers Presented/Published in the Conference Proceedings
  1. ‘Acceptance of mobile banking in emerging economies : A study off Customer Psyche’, presented at the International Conference on Business Management and Information Systems, November, 2015, IJACP, IMT Ghaziabad, Gratelakes, ISBN: 978-93-85436-89-5; Bloomsbury
  2. ‘A comparative study of domestic and foreign banks in India on Internet banking service Quality’, presented and published in the proceedings of the 4th emerging market conference: redefining value in emerging markets, 2015, EMCB and Institute of Management Technology Ghaziabad and Dubai, ISBN : 978-93-5196-809-2 pp. 28-30
  3. ‘Reliability’ of online payment process – a study of end user’s psychology, presented at the Euromed academy of business – Conference on The Future of Entrepreneurship, EuroMed Press, pp. 836-851, ISBN: 978-9963-711-27-7. Approved by ISI Conference Proceedings Citation Index book proceedings- The Future of Entrepreneurship, EuroMed Press, pp. 836-851, ISBN: 978-9963-711-27-7.
  4. ‘Technology acceptance and its effect on usage of Internet banking moderated by age, gender, income and level of computer literacy’, presented at the IIMB International conference on Business Analytics and Intelligence, December 11-13, 2013, IIM Bangalore, India
  5. ‘Mediating impact of “trust” in the relationship between e-service quality & customer satisfaction in the context of internet banking’, presented at the Confronting Contemporary Business Challenges through Management Innovation, 2013, EuroMed Press, pp. 591-615, ISBN: 978-9963-711-16-1. Approved by ISI Conference Proceedings Citation Index.
  6. ‘Measuring Customer Perception and Satisfaction in Internet Banking, Scale Development and Validation’, presented at the Confronting Contemporary Business Challenges through Management Innovation, 2013, EuroMed Press, pp. 591-615, ISBN: 978-9963-711-16-1. Approved by ISI Conference Proceedings Citation Index.
  7. ‘M-banking as a Replacement of I-banking – a study related to Indian Banks’, presented and published in the proceedings of the 4th IIMA Conference on Marketing in Emerging Economies, pp. 200-203, 2011
  8. ‘A comparative evaluation of customer perception and satisfaction of m-banking & i-banking’, presented at the 3rd Annual EuroMed conference, November 4-5, 2010, organized by University of Nicosia, Nicosia, Cyprus, 2011, ISBN: 978-9963-711-01-7; EuroMed Press: Cyprus
  9. ‘Are online payment systems customer-centric? – a study on Indian Public Sector Banks’, presented at the 3rd Annual EuroMed conference held on November 4-5, 2010, Organised by University of Nicosia, Nicosia, Cyprus, 2011,ISBN: 978-9963-711-01-7; EuroMed Press: Cyprus
  10. ‘Information Technology Application and Customer Satisfaction in Banking’, presented at the 2nd Annual EuroMed conference, October 26-28, 2009, Organised by University of Salerno, Italy (paper presented in absentia), ISBN: 978-9963-634-76-7; EuroMed Press
  11. ‘Challenges in Data Quality for Telecom Sector’, presented at the 2nd International Conference on Data Management (ICDM2009), IMT Ghaziabad, February 10-11, 2009, IMT Ghaziabad, India
  12. ‘Development of ‘reliability’ scale of e-payment– a study on online shopping in India’, presented at the 2nd International Conference on Emerging Markets and issues in management ICEMIM -2013, April 19-20, 2013, VIT Business School, VIT University
  13. ‘A comparative evaluation of customer perception and satisfaction of m-banking & i-banking’, presented at the 4th EuroMed Conference of the EuroMed Academy of Business, October 20-21, 2011, Elounda, Crete, Greece.
  14. ‘Are online payment systems customer-centric? – a study on Indian Public Sector Banks’, presented at the 3rd Annual EuroMed conference, November 4-5, 2010, University of Nicosia, Nicosia, Cyprus
  15. ‘Information Technology Application and Customer Satisfaction in Banking’, presented at the 2nd Annual EuroMed conference, October 26-28, 2009, University of Salerno, Italy
  16. ‘A causal relationship between Information Technology and customer satisfaction – a case study on Indian public sector banks’, presented at the 8th International Marketing Trends Congress, January 15-17, 2009, Venice / ESCP Europe, sponsored by the Prime Minister of French Republic.
  17. ‘Reaching out the rural population through mobile banking – a case of inclusive growth’, presented at the IMRA-IIMB International Conference, December 15-18, 2015, International Management Research Academy (IMRA), London, UK
  18. ‘Indian Public Sector banks are yet to Utilize Full e-capacity to Face Global Challenges’, presented at the National Seminar on Emerging Marketing Strategies, February 20, 2010, Department of Commerce, CRM Jat College, Hisar, Haryana (Sponsored by Higher Education Commissioner, Haryana).
  19. ‘M-banking as a Replacement of I-banking – a study related to Indian Banks’, presented at the 4th IIMA Conference on Marketing in Emerging Economies, January 5-7, 2011, Indian Institute of Management, Ahmedabad

Book Chapter Publications
  • ‘Service quality of Internet banking in Indian Public Sector Banks : An perception-expectation approach’, published in edited book Business Studies Recent Developments, March 2013, by Anirban Ghosh and Netaji Subhas Open University, ISBN : 978-93-82112-07-5
  • ‘A redefinition of the path of Indian banking through information technology’, published in the book ‘Innovative Business Practices: Prevailing a Turbulent Era’, August, 2013, Edited by Demetris Vrontis and Alkis Thrassou, Cambridge Scholars Publishing; ISBN (10): 1-4438-4604-X, ISBN (13): 978-1-4438-4604-2
Awards won
  • Conference highly recommended student paper award at the 6th Annual Euromed Conference 2013
  • Conference best paper award at the International Conference on Business Management and Information Systems 2015